Organisers Statement 2023
BioMedica, 27 – 28 March 2023, CCD, Dublin
This was the largest attendance in BioMedica’s 25+ year history with the event delivering circa 1400 delegates across the 2 day event, which is a massive 77% increase on the number of delegates delivered since BioMedica was last held back in April 2018.
BioMedica was originally meant to be held in May 2020, however due to the COVID Lockdown this was postponed a couple of times and with the outbreak of the Omicron variant in November 2021, the decision was taken to delay the BioMedica until March 2023.
The Academy, would like to thank all those companies who kept their nerve and continued their support for BioMedica during this period by not demanding the return of any monies paid, it is only by this action were we able to successfully carry on and plan for 2023.
The unprecedented growth in attendance was the result of many things which differentiated BioMedica from past events. These included:
- Increased Marketing leading up to BioMedica
- A strong Conference Programme
- The CCD as the location for the event, which offered better access by Bus, Train, etc…
- Introduction of new early morning sessions targeting new audiences
- The overall wish of the Medical Science Community to come together following the difficulties and isolation brought on by COVID epidemic.
- CPD accredited content
- The in-person experience rather than the ethereal virtual webinars
The CCD as a venue, provided a quality environment which had a professional look which enhanced the feel of the event.
Exhibitors commented on the quality of attendees present at BioMedica and lack of time wasters at the show, that gave them more time to engage with buyers, discuss their needs and forge lasting business contacts and relationships.
The importance of the Conference sessions to the delivery of quality attendees should not be underestimated, as many attendees had planned the timing and length of stay to allow them to hear particular papers or panel discussions.
Anecdotally, a number of Speakers and Delegates stated that the range of presentations, depth of content and quality of speaker makes BioMedica one of the world leading events from a delegate’s perspective.